Being aware of the fact that that it isn’t the seller who wants to sell, but the buyer who wants to buy, has changed the approach and the concept of the sale process from the core. This training offers a unique approach to the sale process through the buying cycle, differing from most of today’s sales trainings that are based on the so-called sales mountain.
Approaching sales through the buying cycle assures that the buyer is at the centre of your sales aspirations. Through this approach, a relationship based on trust, as the core of sales, is established between you and the buyer. The focus is on the complete understanding of the buyer’s needs and problems; presentation of the product to the buyer so they understand its value; development of a partnership with the buyer based on mutual trust.
Sellers, sales representatives, sales advisors, sales managers…everyone taking part in the B2B or B2C sales processes. This programme offers strong support to the sales staff to help them find the right solution for buyer satisfaction based on their needs.
By the end of this intensive training students will:
A completely new approach to sales through the buying process assures a successful sale and development of a partnership with the buyer.
The course is highly interactive; with a plethora of exercises, discussions, role-playing and teamwork. The materials for participants contain an overview of the key points, activities and exercises in addition to an individual “Action Plan” for each participant allowing them to instantly use the acquired knowledge in real life scenarios.
Duration of the training is 2 consecutive days.